Jose Cure is Associate Director, Helpline Marketing at HRiA. With a background in design, Jose finds creative ways to meet people’s needs with a human-centered approach. Before joining HRiA, he worked on training and user experience at TecSalud, working with national Ministries of Health and the Inter-American Development Bank in digital development for social impact. Jose also spent years working in brand and marketing for Nike in Colombia, creating interactive experiences for Nike stores and product launch campaigns. He studied Design at Universidad de los Andes in Colombia, focusing on Communication and Product Design. He speaks English, Spanish, and Portuguese, and is excited to bring his international experience to HRiA.