The RWJF Culture of Health Prize Alumni Storytelling Cohort

The one-time opportunity for the Robert Wood Johnson Foundation Culture of Health Prize Alumni Storytelling Cohort (“Prize Story Cohort”) is CLOSED FOR SUBMISSIONS as of Wednesday January 17th 2PM EST.

We all want to live in a United States where everyone has a fair and just opportunity to reach their best health and wellbeing no matter their race, ethnicity, ZIP code, or socioeconomic status. Across the country, communities are working together to make this vision a reality.  

An important step in building a Culture of Health is sharing stories about what is possible to effectively address structural racism and other forms of discrimination to improve community conditions to advance health equity. Uplifting these concrete stories of progress and solutions can inform people and motivate them to take action to advance health equity. 

The RWJF Culture of Health Prize (“Prize”) program is launching this one-time Prize Story Cohort open to alumni communities that won the Prize before 2023. The Prize Story Cohort will engage individuals from selected communities to expand the reach and influence of the storytelling efforts happening in the alumni communities and as part of a national effort supported by RWJF. Selected participants will have the opportunity to hone their stories and storytelling skills and then apply them in a variety of settings.  

Program Overview

Application deadline: January 17, 2024 at 2:00 PM EST

Amount: $150,000 award from Health Resources in Action (HRiA), as part of the RWJF Culture of Health Prize program. These funds will be provided to awardees to support their local efforts related to storytelling and offset any potential costs incurred during their participation in the Prize Story Cohort.

Duration: 12 months (April 16, 2024–April 15, 2025).

Purpose: Support storytelling about the alumni community’s efforts that align with current Prize focus on addressing structural racism and other structural injustices to create conditions that advance health equity.

Who is eligible: Prize alumni communities awarded the Prize before 2023. Awardee communities will be required to identify one consistent representative from the community to engage in the full 12-month Prize Story cohort on behalf of their community. This individual will serve as a liaison to the community in extending learning and action.

Number of awards available: Up to 10.

Who is managing the award and cohort: HRiA will manage the distribution of funds and connectivity between this effort and the overall Prize program alumni. Spitfire Strategies will lead the programming and cohort engagement for this award. 

How to Apply

For more information about this funding opportunity review the RFP linked at the bottom of the green tool bar to the right. 

All applications for this funding opportunity must be submitted via the HRiA grantmaking portal. For instructions on how to create an account and submit your application please review the Prize Story Cohort TA Presentation- Submitting Your Application slide deck linked at the bottom of the green tool bar to the right.

To submit an application, click on “Start new application” at the top of the right-hand side toolbar.

Funding Announcement Webinar


If you need assistance with the content of your application, please contact Michael Crawford or Claire de Leon at